Artificial intelligence sets the course for tourism at the 38th Asonahores Trade Fair
Technology and innovation were the central themes of the 38th Asonahores Trade Fair, an event held from September 2nd to 4th at the BlueMall Punta Cana facilities. Over three intense days, the sector’s leading experts analyzed how artificial intelligence is transforming operational processes and competitiveness in the hotel and tourism industry of the Dominican Republic.
Key debates for the future of the sector
Beyond technological integration, the exhibition’s agenda delved into fundamental pillars for the country’s sustained growth. Among the highlighted topics included:
- The institutional incidence of CONFOTUR in the expansion of tourism projects.
- The analysis of the national economic environment and its direct impact on investment.
- The criminal liability of legal entities within the current legal framework.
- The strategic role of private capital and investment funds to strengthen the Dominican tourism ecosystem.
The 38th edition of the Asonahores Trade Fair consolidated itself as the largest event in its 38-year history, marking a milestone in the local tourism industry.
In addition to the expert panels, the programming included economic meetings with media representatives and the formalization of various agreements. These agreements seek to strengthen collaboration between the tourism sector and other strategic branches of the economy, promoting a comprehensive vision of national development.
Historical figures in Punta Cana
The event closed with unprecedented numbers, reaffirming the relevance of this platform for commercial exchange. The exhibition brought together more than 200 companies and occupied 323 exhibition spaces, managing to attract more than 5,000 visitors. This success reaffirms Asonahores’ leadership in promoting a more competitive, modern, and technologically advanced tourism.
