The announcement from the Brazilian Football Confederation (CBF) on social media says it all. Hiring Carlo Ancelotti to coach the Brazilian national team is “more than a strategy,” it’s a “declaration to the world.”
“He is the best coach in history, and now he is at the helm of the best national team on the planet. Together we will write new glorious chapters in Brazilian football,” said Ednaldo Rodrigues, president of the Brazilian Football Confederation (CBF).
Ednaldo Rodrigues, President of the CBF
The news, which has generated great expectation, announcing the arrival of Ancelotti to coach Brazil in the 2026 World Cup, a move that had been anticipated for some time.
CBF, anticipating Real Madrid’s announcement about Ancelotti’s departure, has generated a significant impact, considering that he still has a year left on his contract with the Spanish club and the season has not yet concluded.
Although it was known that Ancelotti would possibly leave the club at the end of a season without many titles, and that he was attracted to the idea of finishing his career managing the most iconic and successful national team in the history of the World Cups, the way the CBF handled the announcement has been peculiar.
Usually, the current club or the coach themselves are the ones who make the announcement, together. However, on this occasion, the CBF took the initiative, which may generate certain consequences.
The president of Real Madrid, Florentino Pérez, known for his long career at the club, will surely take this detail into account, especially considering that the club pays the salaries of several Brazilian stars such as Rodrygo, Éder Militão, Endrick, and Vinícius Júnior.
Ancelotti, known for not holding grudges, returns to Brazilian football after his time at Real Madrid.
Ancelotti has demonstrated his ability to adapt and succeed in football, from his time as a player to his role as a pragmatic coach, who knows how to motivate the stars.
His impressive record includes five Champions League titles, more than any other coach, and he is the only one to have won the five major European leagues. These credentials were decisive for Ednaldo Rodrigues and the CBF to take notice of him.
The coach has the backing of many Seleção stars, both past and present, and his ability to manage media pressure and tensions is undeniable.

Photo: The news that Ancelotti will take over as Brazil’s coach, and his appointment could be a Hollywood story if he manages to bring the World Cup to the Seleção.
Ancelotti’s career, from his beginnings under the direction of Arrigo Sacchi to his current pragmatic approach, is key to his success. His ability to adapt and motivate elite players makes him a “whisperer” of galácticos.
Brazil, despite producing a large number of soccer players, needs a boost in the international arena, especially in the World Cup, where they have not had the expected success since 2002.
The decision to hire a non-Brazilian coach breaks with the 100-year tradition and seeks to revitalize the country’s football, offering new hope to the fans.

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Ancelotti had expressed his desire to leave club football, but he also expressed his interest in managing a national team. Although the option of Italy arose, the position was already occupied.
The possibility of a foreign coach leading Brazil to their sixth world title in 2026 is a challenge that Ancelotti seems willing to take on.