The Indiana Fever star, Caitlin Clark, has reached a new milestone in her career: she has become a Nike signature athlete. The first pick of the 2024 WNBA draft was unveiled on Monday as the new athlete of the iconic brand, implying the launch of a new signature logo, a sportswear collection, and eventually, a sneaker with her name.
Clark’s signature logo features two intertwined “C”s and a smaller, hidden “C”. According to Nike’s statement, this represents her “magnetic connection with fans around the world who are drawn to her unwavering confidence, steadfast commitment, and remarkable shooting ability.” The logo also symbolizes how Caitlin’s game was built “from the inside out: a product of her passion for the sport, her relentless drive, and her constant pursuit of perfection.”I am incredibly proud to join some of the best athletes in the world. I’m excited to share a first look at what we’ve started to create together.
Caitlin Clark
Your logo collection will include t-shirts, hoodies, shorts, and pants for all ages, as well as premium pieces for adults, and will be available starting October 1st. A t-shirt with the logo in navy blue and yellow will go on sale earlier, on September 1st. Clark’s first collection of shoes and apparel will launch in 2026, according to Nike. She will join Nike athletes A’ja Wilson and Sabrina Ionescu as active WNBA players with signature shoes. Clark, the all-time leading scorer in NCAA Division I history, has been a Nike athlete since 2022. In 2024, she signed a long-term deal with the sportswear giant reportedly worth $28 million, considered the most lucrative endorsement contract for a women’s basketball player. Monday’s news reflected a central pillar of that expanded partnership.For me, this is more than just a logo, it’s a dream come true. People always talk about leaving their mark on the game, and this is another way I can do it.
Caitlin Clark
Clark set a series of records during her rookie season in the WNBA and finished fourth in the MVP voting, but has been limited to only 13 appearances out of the Fever’s 37 games in 2025 due to injuries.At Nike, we have always been inspired not only by the world’s greatest athletes, but also by those who elevate the spirit of sport itself. Caitlin is an example of both: an exceptional basketball player and an outstanding ambassador for the game. We are excited to take this next step together, continuing to shape this historic moment for women’s basketball and driving the game and the industry forward.
Ann Miller, Executive Vice President, Global Sports Marketing, Nike
