Jaylen Brown Rejects Apology from Beverly Hills After Incident at All-Star Event

The city of Beverly Hills issued an apology to Boston Celtics star Jaylen Brown on Thursday, retracting a previous statement about shutting down an event hosted by the NBA All-Star on Saturday night. Despite the apology, Brown expressed his discontent with the city’s actions, calling them “directed” and “based on biased information”. Initially, the city had justified the cancellation of the event based on alleged prior violations at the residence where it was being held, but Brown refuted this version, calling it “completely false”.

Beverly Hills Rectification

In its new statement, Beverly Hills admitted that its previous public communication contained incorrect information. The city clarified that no permit application for the event was submitted or denied and that the residence had no history of related violations. The city assumed full responsibility for the internal error that led to the distribution of the inaccurate statement and ensured that measures would be taken to prevent this from happening again. The event, which promoted Brown’s performance brand, 741, was held at the home of Oakley founder Jim Jannard, who has a sponsorship relationship with Brown.

On behalf of the city, I would like to apologize to Jaylen Brown and the Jannard family.

Nancy Hunt-Coffey, City Administrator

Hunt-Coffey added that city staff observed circumstances they believed violated the municipal code and, for that reason, the event was ended. Brown responded that the closure of the event, based on the belief of officials who did not enter the house, raises serious due process concerns and that the incident caused “significant financial and reputational damage”. In a statement issued by Jaylen Brown Enterprises Inc., it was clarified that the event was private, by invitation only, and held in a private home among friends and partners, not a public or commercial event requiring a permit.

• The music was turned off voluntarily at 6:00 PM, before the 10:00 PM noise curfew.
• The Brown team contacted the Beverly Hills Police Department to request an off-duty officer for support, but the request was denied.
• No evidence of any alleged violation was presented to the owner, the Brown team, or their legal counsel.

In a later post, Brown stated that the event was “attacked” by biased information and that the apology came after the damage had already been done. During the NBA All-Star weekend, Brown was asked if he felt the event’s closure was motivated by racial reasons. Brown’s organization expressed its willingness to reach a “constructive resolution” with the city, which, for its part, expressed its interest in collaborating with Brown and the Jannard family in future community events.