Alex Rodriguez, remembered for his time in baseball, shares a key lesson he learned from the historic owner of the New York Yankees, George Steinbrenner. This teaching will influence his approach as the new co-owner of the Minnesota Timberwolves.
Rodriguez and Marc Lore, after finalizing the acquisition of the Timberwolves and the WNBA’s Lynx, spoke at the NBA Summer League in Las Vegas. When asked how their management style will emulate Steinbrenner’s, Rodriguez made a direct comparison.
The duo plans to implement changes, as is customary with the new owners. They have already presented a novelty: a new ticket sales platform called Jump, which will allow fans to bid for empty seats with better locations. Do you want courtside seats if they become available? Make your offer and they could be yours at a reduced price.“He had a phrase: the only thing more important than winning is breathing. I am that intense.”
Alex Rodriguez

The acquisition of the Timberwolves by Lore and Rodriguez was finalized in a $1.5 billion deal. Rodriguez himself has acknowledged mistakes in the past, but has managed to reinvent himself.“As a startup founder, it’s about innovation. About being disruptive, not doing things conventionally. We have a blank slate to rethink how things are done, not just accept what exists.”
Marc Lore
Rodriguez and Lore see this acquisition as more than just a hobby.“I’ve made incredible mistakes and hurt myself more than anyone. That’s my responsibility. But I’m very grateful to have been able to rectify and make radical changes in my life to be lucky enough to be Marc’s partner in this project.”
Alex Rodriguez
“This is not a hobby. It’s the most important thing in my life, apart from my family and loved ones. There’s nothing like it.”
Alex RodriguezSteinbrenner invested heavily with the intention of turning the Yankees into a constant contender. Although the NBA salary rules are different, Rodriguez believes that he and Lore have a plan to achieve success and sustainability. The Timberwolves have a rising young star in Anthony Edwards, and they are coming off two consecutive appearances in the Western Conference Finals. Rodriguez seeks to replicate the passion for winning that Steinbrenner instilled in the Yankees.“The passion for winning, the passion of our players, the passion of our fans… we want to make our fans proud.”
Alex Rodriguez