Million-Dollar Economic Impact from the Copa Sudamericana Final in Paraguay
Asunción is preparing to be the epicenter of South American football, and the single final of the Copa Sudamericana between Lanús and Atlético Mineiro promises to leave a significant economic mark on Paraguay. According to estimates from local authorities, the event will generate an impact of 42 million dollars.
The Paraguayan capital is preparing to receive between 40,000 and 50,000 fans, which underlines the international magnitude of the match. The Minister of Tourism, Angie Duarte, confirmed that hotel occupancy in Asunción and its surroundings is already at 100%, driven by the high demand from foreign visitors.A Boost for the Local Economy
The increase in tourists has boosted key sectors of the economy, including hotels, gastronomy, transportation, entertainment, and tourism services. Duarte highlighted the exceptional economic performance experienced by state institutions and the private sector, thanks to the international appeal of the final.
The tournament final represents a strategic opportunity for Paraguay, strengthening its image as a reliable and competitive host for major sporting events in South America.Hospitality and Culture at the Service of the Visitor
As part of the welcome program, the National Tourism Secretariat (Senatur) has implemented the “Good Host” initiative, receiving fans with typical music and dances at various border points. In addition, cultural activities have been organized at Silvio Pettirossi airport, where a constant flow of fans from abroad is expected.
The president of Conmebol, Alejandro Domínguez, informed that around 30,000 tickets were purchased by fans from other countries, ensuring a vibrant and multicultural atmosphere during the final.Asunción, Traditional Final Venue
The Defensores del Chaco stadium, with a capacity for 40,000 spectators, anticipates a full house, solidifying Asunción as a traditional venue for regional football. This will be the third time the Paraguayan capital hosts the Sudamericana final, following the 2019 and 2024 editions.
Authorities are confident that the event will leave lasting benefits for the country, boosting tourism, international projection, and new development opportunities in the service industry.