Karol G to headline NFL halftime show in Brazil: Details

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Karol G Will Headline the Halftime Show at the NFL Game in Brazil

The renowned Colombian singer, Karol G, has been selected to star in the halftime show at the exciting match between the Los Angeles Chargers and the Kansas City Chiefs. This game will take place at the Corinthians Arena in São Paulo, Brazil, on September 5th, marking a milestone in the NFL season. The announcement was made this Thursday by the NFL, generating great expectation among American football fans and the artist’s followers. This match, corresponding to week 1 of the 2025 season, will be the second NFL game in history to be held on Brazilian soil.

We are thrilled to welcome Karol G and a fantastic cast of local talents to the São Paulo match that will honor the sounds of Latin America and offer those who tune in to the event worldwide a historic performance on YouTube.

Tim Tubito, Senior Director of Global Presentation and Entertainment for the NFL
The choice of Karol G, Grammy winner in 2024, as the main figure of the halftime show underscores her growing popularity and global reach. The event will be broadcast free of charge via the YouTube platform, allowing millions of people to enjoy her performance.

I am very excited to be part of the first live NFL broadcast on YouTube. It’s a true honor and a moment I’m very proud of. I’ve watched many NFL halftime shows and having this opportunity to bring my music to this global stage means so much to me.

Karol G
Karol G, a member of YouTube’s ‘Billion-View Club’ with almost 30 billion views on her channel, has proven to be a dominant force in the music industry. Her global success was a key factor in her selection for this important sporting event. The NFL, in collaboration with YouTube, has strengthened its global presence. Last year, the league’s official content accumulated over 350 million hours of viewing, demonstrating the impact of this partnership. In addition to Karol G’s performance, the league has confirmed the participation of Brazilian star Ana Castela, who will perform the Brazilian national anthem. Likewise, Kamasi Washington, renowned American jazz composer and saxophonist, will perform the United States national anthem.
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