CHARLOTTE, N.C. – The world of motorsports mourns the loss of Humpy Wheeler, a visionary promoter and former president and general manager of the Charlotte Motor Speedway. NASCAR confirmed Wheeler’s passing at the age of 86.
The Charlotte Motor Speedway reported that Wheeler passed away on Wednesday of natural causes, surrounded by his family.Humpy Wheeler was a visionary whose name became synonymous with promotion and innovation in our sport.
Jim France, NASCAR chairman, highlighted Wheeler’s impact: “During the decades he led Charlotte Motor Speedway, Humpy transformed the fan experience through his creativity, bold ideas, and tireless passion. His efforts helped expand NASCAR’s national footprint, solidifying Charlotte as a must-visit racing and entertainment complex.”
Howard Augustine Wheeler Jr. was born in 1938 in Belmont. He began his career in advertising with Firestone Tire and Rubber Company. After Firestone closed its racing program in 1970, Wheeler held various positions before being hired by Charlotte Motor Speedway owner Bruton Smith as president in 1975.
Wheeler became a transformative figure in race promotion, earning the nickname “P.T. Barnum of motorsports” for his spectacular pre-race stunts and elaborate productions, sparing no expense to ensure that fans had the best possible experience at his events.
Earlier this year, Wheeler was awarded NASCAR’s prestigious Landmark Award for his outstanding contributions to the organization.