The entrepreneur and key figure in digital communication, Santiago Mat\u00edas, was one of the prominent protagonists during the XIX International Congress of Political Communication, held in Santo Domingo. Before a specialized audience, Mat\u00edas detailed how his digital platform management model and the creation of massive communities have transformed the way information is consumed and influence is built in the country.<\/p>\n\n\n\n
During his speech at the Catalonia hotel, the CEO of Alofoke Media Group emphasized that his success lies in the ability to connect with audiences who feel disconnected from traditional political communication channels. According to the businessman, the key has been to implement a strategy based on authenticity, entertainment, and constant interaction, moving away from rigid profiles and conventional speeches.<\/p>\n\n\n\n
Mat\u00edas emphasized that the growth of his platform is no coincidence, but the result of a strategic positioning designed to capture the attention of new generations. When questioned about his level of reach, the businessman reaffirmed his leadership in the digital environment, noting that this influence has generated diverse reactions in traditional sectors.<\/p>\n\n\n\n
\nI am the most popular on social media. There is a thirsty youth that does not vote, there is a thirsty youth that does not participate.<\/p>\nSantiago Mat\u00edas<\/cite><\/blockquote>\n\n\n\n
For Mat\u00edas, the lack of interest among young people in current politics is not a lack of judgment, but a response to the lack of closeness. He criticized profiles that appear “politically correct” and “super perfect,” asserting that society today demands more direct, transparent, and human forms of communication.<\/p>\n\n\n\n
Towards a new horizon in 2028<\/h3>\n\n\n\n
Mat\u00edas’ foray into this congress was not just an exhibition on media, but also a preamble to what will be his political commitment through his new structure, Dominicano Primero. With his sights set on the 2028 elections, the businessman warned about a climate of discontent that, in his view, will define the next electoral process.<\/p>\n\n\n\n
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- Electoral projection:<\/strong> Mat\u00edas predicts that the 2028 vote will be marked by social exhaustion.<\/li>\n
- Visual identity:<\/strong> The use of the color black in his political project represents, according to the businessman, protest, revolution, and mourning for the shortcomings of the current system.<\/li>\n
- Paradigm shift:<\/strong> His strategy seeks to convert digital influence into political capital, challenging the traditional structures that have dominated public debate to date.<\/li>\n<\/ul>\n\n\n\n
Santiago Mat\u00edas’ participation in this event confirms a global trend: content creators and digital media entrepreneurs are moving from being mere observers to becoming fundamental assets in the construction of modern political leadership, using technology and direct connection with the people as their main tools for change.<\/p>\n","protected":false},"excerpt":{"rendered":"
Santiago Mat\u00edas analyzes the impact of digital media in the new Dominican political era The entrepreneur and key figure in digital communication, Santiago Mat\u00edas, was one of the prominent protagonists during the XIX International Congress of Political Communication, held in Santo Domingo. Before a specialized audience, Mat\u00edas detailed how his digital platform management model and […]<\/p>\n","protected":false},"author":1,"featured_media":135404,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12809],"tags":[14058,14051,13968,7576],"class_list":{"0":"post-135403","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-national","8":"tag-digital-media","9":"tag-dominican-first","10":"tag-political-communication","11":"tag-santiago-matias"},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/posts\/135403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/comments?post=135403"}],"version-history":[{"count":0,"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/posts\/135403\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/media\/135404"}],"wp:attachment":[{"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/media?parent=135403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/categories?post=135403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alofokedeportes.com\/en\/wp-json\/wp\/v2\/tags?post=135403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}